👻 ghost
Meaning
Used for Halloween and spooky content, but its goofy face makes it great for silly moments too. In English-speaking contexts, it's also widely used to reference 'ghosting' — suddenly disappearing on someone.
Keywords: boo, creature, excited, face, fairy, fairytale, fantasy, halloween, haunting, monster, scary, silly, tale
How it's used around the world
United States
Strongly tied to the 'ghosting' slang in dating culture. Also used as shorthand for Snapchat, whose mascot is a ghost.
Japan
Primarily used for Halloween and ghost-related content. The 'ghosting' slang association is less established than in English-speaking regions.
💡 Did you know?
Snapchat's ghost mascot has an official name — 'Ghostface Chillah' — named by founder Evan Spiegel after Wu-Tang Clan rapper Ghostface Killah.
💡 Did you know?
In English-speaking countries, this emoji is synonymous with 'ghosting.' The usage is spreading among younger users in Japan too, meaning 'being suddenly cut off or ignored.'
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